• Award$200
  • Entries42
  • Creatives7



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Business Info

Business Name

Witt's Screaming Values

What do you do?

It's an investment newsletter that promotes an extreme version of the "value investing" philosophy -- buy when prices are so low they scream at you, sell when the price is fair.

What is the exact name you would like in your logo?

Witt's Screaming Values

Target Audience

What is your industry?


Describe the target audience for your logo

individual and professional investors

What are the top 3 things you would like to communicate through your logo?

The products will generally be related to education (sometimes event-specific), and alerts. There may be a book involved at a later date.

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Image and text

What colors do you want to see in your logo?

I'm not committed to any particular colors.

What colors do you NOT want to see in your logo?

Any are fine. Foreground/background contrast should be sufficient for low-vision people to read it (generally a good idea anyway).

Where will your logo be used (print, website, etc.)?

Website and print

Do you have other info or links you want to share?

Idea's I'm not committed to (as I'm not a very visual person; that's why I'm here):
- Profile of a male head pointed to the right, with mouth wide open (as if screaming), with dollar signs coming out of the mouth

- Similar idea, but a combination of three visual concepts:
1) Profile of a head, but this time pointing upward
2) vaguely V-shaped graph, which is perhaps a steep decline in price followed by a steep increase; but it is also the outline of the head's open mouth
3) the dollar signs coming out of the V, which means both screaming and money coming from the bottom of the "dip" in the price.
So in this second case perhaps three colors could be used (head outline, mouth/chart V, dollar signs, whereas in the first case perhaps only one or two colors would be used.



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