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Background

Industry

Publishing & Media

About Your Company

For the past 32 years I have been publishing The Saver Magazine in The Ohio State University campus market. I also own TheSaver.com website.

Execution

Logo Usage
  • Print

  • Screen / Digital

Preferred Logo Style
  • Image + Text

Preferred Fonts
  • Sans-serif

  • Block Serif

  • Script

Colors to Explore

Designer

Logo Text

The Saver

Top 3 Things

Savings, Value, Convenience

Vision

I am just looking to update my current logo which I have now been using for about 25 years. I like the dollar signs and I don't want to modify the logo to much to where people won't associate it with my brand which has a high market awareness. I just feel my current logo is dated.

Additional Info

You can visit my site (TheSaver.com) to get a better sense of what The Saver is, but I will soon be giving my site a new look as well. The Saver is for The Ohio State University college market, so you may want to stick with scarlet & gray, or give me the options to switch out the colors as needed. My demographic is obviously college students. I am droping "Money Saving Magazine" from the title because The Saver is both print and digital and many of my ads are not coupon driven.

Materials

Contract
Files

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Last updated 06/20/2018 1:45pm
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