LET ME TELL YOU ABOUT US:
We are an organization called Access Alliance working on universal accessibility around the world - access related to the built environment, communication (ie.sign language interpreters, captioning), technology. Usually people think accessibilility and people with disabilities, but our philosophy is that if you think about accessibility in the design stage, it helps all of us - people who are aging, who acquire a disability, who return from war - that idea. We work as educators and subject matter experts on accessibility. Many of us have disabilities ourselves. We are looking for global change.
HERE IS WHAT WE NEED:
Need a logo for our banner and e-newsletter. Would also consider using it on stationery, clothing or websites. Words describing the logo would be: connectedness, inclusive, embracing all people, strength as in foundational strength. Want the logo to be a very simple, bold design that leaves a feeling of energy, growth, inspiration. Prefer something symbolic or abstract.
Colors: prefer greens, browns, blues but open to other.
OUR TARGET AUDIENCE IS:
Customers are co-workers, disability organizations, architects, social justice organizations, diversity organizations, communication specialists. We want them to think about us as committed to moving forward on the broader issues of accessibility as well as being creative, energetic, genuine, fun
WE LIKE THESE DESIGNS:
Like abstract symbolism . . . nike, mercedes, target, bp, intel - for their simplicity and boldness. Like the idea of somehow using a circle to symbolize an ever widening circle - maybe a circle with a symbol inside that looks like the abstract form of an upper body - head and outstretched arms (actually look like a moon) - like reaching out, embracing everyone . . . egads - this is your area of expertise . . have at it
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Absolutely don't want: a circle of the world with people around it, standard disability symbols like a person in a wheelchair or symbols like ramps. Don't want logo using letters. No people, complicated artwork, no words. No stereotypical symbols of inclusion - like tapestries, paint colors, weavings, mosaics. No reds or pastel colors.
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