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1.The client completed an interactive design brief.
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Tell us what you need
What is the exact name you would like in your logo?
What is your industry?
What are the top 3 things you would like to communicate through your logo?
(for info, this is a fictional brand name & logo for an extensive teaching case about financial services. I want to make everything in case look & feel realistic).
This is its Mission statement:
The Mission of Tru_Bank is to be a friendly, professional financial services provider and a good alternative to profit-centred, shareholder-owned banks. Tru_Bank will work to help its customers increase their wealth. Tru_Bank has an intent to give back to the community, and takes pride in showcasing its products which are designed to make clients lives easier.
What logo styles do you like (image + text, image only, text only, etc.)
Can I have a stylised name (featuring the underscore between "Tru" and "Bank" like Tru_Bank. And a logo. Because common colours like Blue and Red are already used a lot by real banks in this market, can the name feature a color scheme of TEAL and CORAL.
Do you have any other info or links you want to share?
The name and logo is to feature on written case material about this fictitious bank, as well as in mocked up stationery and keynote slides.
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