LET ME TELL YOU ABOUT US:
We're a socially-conscious for-profit company looking to develop a new support website for individuals affected by HIV with our university partner. The website will act as a support group tool, connecting HIV+ persons virtually through mobile and web-based interactions. Individuals will sign up through their sponsoring provider and be able to add mood updates, supportive comments to other profiles and participate in chat and other interactive forums.
HERE IS WHAT WE NEED:
We need a healing and empowering logo for the service. Strong typeface with iconic illustrated images are preferred. No more than four colors, and rainbow/pink color schemes are discouraged.
The logo should clearly state Thrive with me. Capitalization is up to you. The logo should include an icon of some sort that would fit in a square space for url purposes (ie. a favicon)
Potential themes that emerged from our focus groups include:
moving forward together
journeying through crossroads
OUR TARGET AUDIENCE IS:
This site will serve HIV+ individuals between the ages of 18 and 65. Most likely the individuals will be gay men but could also include african american women and men who are heterosexual.
WE LIKE THESE EXAMPLES:
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Thrive with me clearly spelled and represented with strong typeface
Iconic illustration that will fit in a square space
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