LET ME TELL YOU ABOUT US:
I am a young and energetic entrepreneur. I'm half Mexican half Polish, raised in Canada, so I was exposed a variety of musical styles growing up - I embrace multi-culturalism. I teach: trumpet, piano, congas, history and theory in one-on-one sessions. I believe in custom tailoring programs that fit each student's needs and desires. Their imagination is the limit, I believe it is the responsibility of the teacher to be talented enough to arrange songs they want to play and individual exercise to meet the students creative wishes and continually expose them to new and exciting musical styles and ideas. I include many multimedia tools to enhance the learning experience of the younger generation. At the moment I run out of a one room studio, in the future I plan to buy a bigger space and hire other teachers of varying backgrounds to teach other instruments and styles.
HERE IS WHAT WE NEED:
I need a logo that can represent me now, and a bigger school later: all instruments, all musical styles all ages all cultures, etc. I don't want to change it when I expand. This logo will appear on website, stationary, clothing, and a big store front sign.
OUR TARGET AUDIENCE IS:
Parents who are too pressed for time to fully investigate and in searching for teachers. Unfortunately the majority of parents are looking for a babysitter for their over tutored kids - so a logo that is clear and presents reliable professionalism. Kids these days are also extremely techno-savvy. A logo that catches their eye would be key, something they can identify since it's all about the kids. But not too cartoon-y!
WE LIKE THESE EXAMPLES:
I like the idea of a coat of arms, but I'm not stuck on that. I also like elephants, they project a timeless majestic calm. It's not easy to move an elephant, they have to move themselves and I find that represents a lot of my personality. I can also see using an animal as a mascot in the method books I write. I also like the Olympic logo since it encompasses all the countries - but I don't want my logo to mimic that logo in any way - just like the idea of all cultures coming together and that's what The Music Embassy does on a musical level.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
I like bold colours: red, white, and navy blue. I also like earthy tones: forest green, chocolate brown, gold. I know they may conflict, so maybe one theme set over the other, I don't favor one over the other...but hey, I'm not a designer! I would like the name included with the logo, but if there's a smashingly gorgeous logo that can stand on its own, I'll take it.
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