Tell us what you need
What is the exact name you would like in your logo?
The Fitness Folk
What is your industry?
Entertainment and Sports
What are the top 3 things you would like to communicate through your logo?
Energy, health, trustworthy
What logo styles do you like (image + text, image only, text only, etc.)
Image (ie button) and text
Do you have any other info or links you want to share?
The Fitness Folk is a new business aiming to connect active people with fitness professionals.
The consumer proposition comes first, the website comes second - i.e. our website is our store front - so our web design is aesthetics over technological prowess.
Our logo should incorporate the idea of inspiring fitness yet presenting it as attainable. It should also match the aesthetic of our site: clarity, simplicity. Any colours should feel fresh and bold.
We are using a Squarespace site, and (as you can see from the screen shots in the attached document) in our template the company name sits top left (which is a look we like). If we replace this with a logo it needs to include the company name, as the template doesnt allow you to upload a new logo and also retain this text.
We are envisaging a button logo which can sit on each page alongside the name and is instantly memorable. We are currently envisaging two Fs but are very much open to other ideas. We would like a logo which can work with this text, and also act independently as a button/badge for our trainers to use, therefore we will also need the button as a separate file independent from the button/image + text version.
Please download the attached document for images of our website and examples of logos we like.
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