LET ME TELL YOU ABOUT US:
The Challenge Project is a social enterprise with a vision for improving health, wellness, and fitness. Members of our social networking platform will be able to challenge friends or relatives to a fitness routine, and will be able to monitor each others' progress via our site.
HERE IS WHAT WE NEED:
We need a logo to be used on our website, promotional materials, iPhone app, etc.
OUR TARGET AUDIENCE IS:
Our primary target is families -- we want to appeal to teenagers and grandparents alike.
WE LIKE THESE EXAMPLES:
Bright and simple. Although we are primarily a fitness platform, the design does not necessarily have to include images or symbols that suggest "fitness" directly.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
The words "The Challenge Project" need to be included for the main landing page of our website. We also need a symbol or mark that could include the letter "C" or the letters "CP", though the letters are not a mandatory requirement -- this would be something we can use as an icon (for an iPhone app, for example), but for people who are already associated with our brand.
We need a vector design.
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