WHAT DO YOU DO?
Sell a decorative insulating "green" air conditioner cover.
WHAT IS YOUR INDUSTRY?
Consumer Home Products
DESCRIBE YOUR AUDIENCE
Primarily working woman and mothers who live in older homes and apartments in northern
metropolitan city areas. Woman
who care about the dcor of their home. They spent time, effort, and money to make their
home an attractive, comfortable living area. They care about the environment, and if
given the chance they would choose to save energy and resources etc but not at a
sacrifice for function or appearances. These woman are smart, practical, and price
conscious. They shop at major retailers like Target, Kohls, Kmart, Sears, Bed Bath and
Beyond, Buy Buy Baby, Babies R Us. They also shop online or with home product
catalogs. Men will also be an audience, so the logo can't be so "feminine" as to prevent
men from purchasing.
WHAT ARE THE TOP 3 THINGS YOU WOULD LIKE TO COMMUNICATE TO YOUR AUDIENCE?
New, Clean, Fun, Simple. It should make you feel good.
Style and Concept
WHAT STYLES DO YOU LIKE?
Up to you.
WHAT COLORS DO YOU LIKE OR HATE?
Up to you.
ANY OTHER ADDITIONAL INFO? (OPTIONAL)
2 files attached. Please review them all. Start with Logo Design Challenge - microsoft word doc. Its an overview of what I'm looking for. The second is jpg picture of a sample material for a kids room. Email me with questions or comments as needed. Good luck.
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