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1.The client completed an interactive design brief.
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LET ME TELL YOU ABOUT US:
Startup company brings together people and information at events, such as tradeshows, concerts, and other festivals. This is a concept-phase startup. We want to project a professional, enterprise worthy look, without being overly corporate. The company name is "EventEngines"
HERE IS WHAT WE NEED:
Logo/Wordmark for Website, plus logos that could be used for icons in a mobile application (eg, the launch icon for the iPhone or Android application). The Wordmark/Logo is the most important, and a project can be won without the mobile icons - but it certainly will help to have them. We hope that the logo/wordmark will provide us the hints and concepts to approach a PPT template and other concepts in the coming weeks.
OUR TARGET AUDIENCE IS:
People who organize or attend large events.
WE LIKE THESE EXAMPLES:
The use contrasting colors (such as Luftansa Airlines use of yellow and blue) has always attracted us, as it informs other design elements. Simple logos and wordmarks (with an emphasis on crisp, clear - no reflections necessary!) have always been appealing, such as Digg (www.digg.com), which is simple, clear colors, clear, iconic look. That would be outstanding.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Clean, clear, crisp, iconic logo, with a plus for the icon-logo treatment view for mobile applicatons.
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