• Award$200
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  • Creatives45

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LET ME TELL YOU ABOUT US:

MWA Public Relations is a small boutique agency whose goal is to grow and expand our new business. A few of the integrated products we offer are holistic marketing plan development, public relations, publicity and cause marketing campaigns. MWA has many competitors in the public relations community, but our ability to provide superior customer service and execute a high level of communication services will separate us from others in the industry.

HERE IS WHAT WE NEED:

We are looking for a simple, but unique and creative logo that will appear in all marketing material, using the letters, MWA and the words, Public Relations. The logo design should be modern and sophisticated with a crisp font--professional and clever should come to mind through the logo. It can be abstract and doesnt necessarily have to portray anything, but must work equally well across all media.

General Perception/Guidelines:

Dynamic, experienced, contemporary, exciting, fun, communicative

Elegant, semi-corporate, high production value, high visibility

Our tagline is, A New Wave in Public Relations, and should be positioned to work aesthetically with the logo and on all collateral

Colors we like are grey with a touch of blue-green - limit colors to 2 or 3 spot colors for printing.

Single-minded message is: innovative communication

Design logo to be used in agency business cards, stationery, marketing materials and website.

Specs:

All objects need to be printable in black and white, grey-scale and color, and scalable from small to large. Though it should work on dark and light backgrounds, please submit logos on a white background only. Use fonts that are free or cleared for commercial use so there are no licensing issues.

Final files must include vector files .eps and .ai for print and create a PDF file for all design. If using Illustrator, all fonts need to be created to outlines. Submissions for web must be in layered .psd and JPG/PNG format.

Include a 1/8 bleed margin if your design will be printed all the way to the edge. Any design information should be at least 1/8 away from the trim line to not be cut off. For two or three spot colors, your file must be set up in spot color in order to print correctly with color information in Spot Channels with the Pantone color specified. We will need color separation information including RGB, Pantone, and CMYK. The output settings are 300dpi and PMS colors must easily and accurately convert to CMYK. One color or Black & White or Grayscale printing need the file set up in Grayscale.

OUR TARGET AUDIENCE IS:

Small and medium size businesses and corporations, legal and medical, arts and entertainment

WE LIKE THESE DESIGNS:

We are open to seeing your creativity!

Materials

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