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Tell us what you need
What is the exact name you would like in your logo?
517 Coffee Great Coffee for a Greater Good
What is your industry?
Food and Beverage
What are the top 3 things you would like to communicate through your logo?
We want to communicate that our coffee gives back and helps others along the whole coffee process from direct trade with the coffee farmer, partnering with roasters that give back and then finally letting the consumer decide what social injustice to have their purchase donate towards.
We plan to give back to these 4 injustices: Hunger, Water, Education, and Human Rights (Slavery, orphans etc.)
We want our design to be simple and rustic. We also want it to convey quality and a premium product. It will be on a kraft brown paper coffee bag. So nothing too posh or like flashy. We need to have our motto Great Coffee for a Greater Good incorporated somehow.
What logo styles do you like (image + text, image only, text only, etc.)
We feel that text will be the easiest to display but are fine with image and text as well. This will be used on our website as well as coffee bags and on posters at trade shows
We also need guidance on a color scheme too.
Do you have any other info or links you want to share?
Our companies mission statement is as follows- 517 Coffee exists to provide a premium coffee experience while being agents of change in the lives of others throughout the entire coffee process from seed to cup.
Our business model is this:We sell premium roasted whole bean coffee online and at farmers markets. We let the consumer decide the blend they want and then they get to decide who to help. They may choose hunger which means by their purchase of coffee beans they have helped to feed 3 children. The other giving areas are Education, Water, and Human Rights.
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