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Tell us what you need

What is the exact name you would like in your logo?

Standard Properties Group

What is your industry?

Real Estate and Construction

What are the top 3 things you would like to communicate through your logo?

Smart, Approachable, Fresh.

What logo styles do you like (image + text, image only, text only, etc.)

Image + Text for sure. I worked with a designer on two past projects and I really liked the fonts and overall feel/style of the logos. 1 was for a mortgage company and the other a Real Estate company. I've uploaded the PDF's that he drew up for 2 companies that I opened a few years back for you to review. I've uploaded them for the purposes of finding a direction, but ultimately want this new company to have it's own identity with a fresh concept.

Do you have any other info or links you want to share?

Standard Properties Group is Chicago-based residential real estate brokerage. We are a boutique brokerage that offers expert consultation to buyers and sellers and we want the logo to communicate a thoughtful, professional, and clean design. I do not want the typical real estate company logos that feature pictures of houses, and out of date fonts. Also, I don't like italic fonts. As far as color suggestions go, we want to stay away from Red and Blue as we see these colors a lot on other real estate signs.



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