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What is the exact name you would like in your logo?

Slepian,Schwartz and Landgaard
Attorneys at Law

What are the top 3 things you would like to communicate through your logo?

We are a full servcie law firm. We are very non traditional in our approach. We have young,energetic attorneys who think outside the box and are on the cutting edge of their profession. We are extremly well known in town as the managing partner has been living and practicing her for over 20 years. We are a bit "over the top" (in a good way) in everything we do and are not happy if we are not always the best at something. By way of example: ours is the nicest office space in town, we are always the highest level of sponsor at any event, the managing partner even drives a bright yellow Lamborghini. Despite our obivious extravagance, we are down to earth and approachable. We are not snobby or self-agrandizing. We do a great deal of free legal work to help the less fortunate and no one feels intimidated by us, our office, or our staff. Different from other more stuffy or traditional law firms, we are consummate marketers, spend a great deal of our time and energy making rain, and realize that every contact with a client is a marketing opportunity. As a result, or Logo is an integeral and important part of our marketing. The firm has recently changed for the first time in 15 years and we need a new logo that will become recognizable as our brand.

What logo styles do you like (image + text, image only, text only, etc.)

The name of the firm is made up of the 3 last names of the partners. We would like for "SSL" to be in the logo however we are a non traditional firm and as such we do not like law firm logos that just list the letters in a box with the name of the firm next to them or underneath. We prefer "out of the box" concepts/ideas. We do like to incorporate foil into our printed materials. We would prefer Iconic. We really like logos that resemble optical illusions (where you first look at the logo you don't notice the "SSL",just the design, but by looking closer, or in anotherway the letters become apparent) Along the same lines, perhaps the logo can incorporate some depth of field, or geometric or 3D effect. We want something creative and uncommon.

Do you have any other info or links you want to share?

Our current website to see more information is www.slepianfirm.com

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