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Business Info

What do you do?

We provide online uniform ordering solutions for Local Sports Shops and their customers. The solutions we provide reduce administrative headache and enable our clients to sell more, more easily.

What is the exact name you would like in your logo?

TeamUniformOrders.com

Target Audience

What is your industry?

Retail Sports Apparel

Describe the target audience for your logo

Our target audience is the Retail Sports Store owner and their customers. Most local sports stores are run by ex-athletes who have a solid business sense but are an athlete first. They make a good living and are up with the most recent trends in their industry but not necessarily the latest business or technology trends. When looking for a technology service/product they are looking for function and simplicity. Because the clients of the Sports Store are also using the system we will need the logo to resonate with them also. They are the soccer moms and football dads who are middle class, love the internet, love their kids, and love to be involved in their kid's sports endeavors.

What are the top 3 things you would like to communicate through your logo?

1) Simple
2) Apparel Related
3) Reliable

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Text and Image

Companies I like:
Workopolis
Zimbra
Nvidia
37Signals
Shutterfly

What colors do you want to see in your logo?

Open to most colors. Partial to black and white. Also like light blue.

What colors do you NOT want to see in your logo?

Fluorescents, pink, brown, purple

Where will your logo be used (print, website, etc.)?

Website

Do you have other info or links you want to share?

Here is our current logo: http://teamuniformorders.com/

We chose the Checkshirt (as we call it) because it signifies a large part of what the system does - allows people to choose their uniform easily - like checking it off a list. We would like to update this logo and integrate the company name. Right now they are not integrated.

We are open to brand new designs as long as they communicate the things we are looking to communicate.

Materials

Contract
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