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Background

Industry

Consulting & Professional Services

About Your Company

Soterian is a full service business consulting company, owned and operated by a reformed lawyer, that performs all aspects of business succession and continuity planning, with a focus on helping owners use their business for purpose. Soterian, Inc. works hand in hand with the Soterian Foundation to help purpose minded people pursue their passion, namely through the incubation of 501(c)(3) organizations. We devise and implement succession and tax planning strategies to fund these organizations to help business owners leverage their profit into purpose. This is the ultimate objective, but we start with a simple plan to help business owners achieve continuity by letting their successors know what to do in case of an emergency.
The name of the company derives from the Greek word Soteria, which means welfare, prosperity, deliverance, preservation, salvation, safety. This definition is part of our story - we start with a basic plan to provide for safety and securing a successful transition in case of emergency, and then we build on this to set an intentional plan for how a business/legacy will be successfully transitioned into an owner's true purpose, thus providing the preservation of the welfare for generations to come.
Our target audience is business owners doing at least $300,000 in free cash flow. We are particularly experienced in dealing with manufacturing, staffing and construction companies.

Execution

Logo Usage
  • Print

  • Screen / Digital

  • Clothing

  • Signage

Preferred Logo Style
  • Image + Text

Preferred Fonts
  • Serif

Colors to Explore

Blue

Green

Designer

Logo Text

Soterian, Inc.

Top 3 Things

Trust, Respect and Resourcefulness

Vision

I have thought that some play off the Superman S would be cool, bringing connotations of safety, security and assistance. I do not want just a fancy font - I want the font to interplay with some kind of emblem. The emblem could be built into the font, but I need it to be memorable.

Materials

Contract
Files

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