• Award$200
  • Entries90
  • Creatives37

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Business Info

Business Name

Schmuzr

What is the exact name you would like in your logo?

Schmuzr

Target Audience

What is your industry?

Social Networking

Describe the target audience for your logo

Our market is business professionals on the international stage, with an intermediate level of comfort with technology and the internet. Users will be familiar with social media and networking sites, and will expect a professional interface, which is clean, uncluttered and easy to use.


Target audience:
Business professional
Primarily Male
Aged 25-49

What are the top 3 things you would like to communicate through your logo?

Networking
Social
Community

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Open to ideas, both graphical and typographical ... ideally a combination of the two.

What colors do you want to see in your logo?

Open to any and all colourways - Think outside the box, please

What colors do you NOT want to see in your logo?

Not applicable.

Where will your logo be used (print, website, etc.)?

Primary: Website
Secondary: Print

Do you have other info or links you want to share?

Our site facilitates business networking conversations via webcam, effectively making business networking events more accessible, and to a wider, international audience of attendees.
We are a startup business, in the development, pre-launch stages.
Our market is business professionals on the international stage, with an intermediate level of comfort with technology and the internet. Users will be familiar with social media and networking sites, and will expect a professional interface, which is clean, uncluttered and easy to use.
We are providing a new concept in online networking, seeking to establish the foremost presence in this space.

Our primary aims are to:
Encourage new registrations
Encourage users to share details of the site with their friends, via email and social media
Encourage users to build a network within the site
Obtain demographic information about our users
Eventually, monetise the site via advertising or subscription

Target audience:
Business professional
Primarily Male
Aged 25-49

The Feeling:
When our target audience see our brand/site, the following words should come to mind:
Forward thinking / Thought leaders
Professional
Exciting
Web 2.0
Social
Easy to use
Clean
Comfortable environment
Connections
Networking
Community
Active

Materials

Contract
Files

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