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Creative Brief
Who are you?
I'm a video producer and director in the SF Bay Area. I've worked in many facets of motion picture production, from online viral videos, narrative and documentary shorts to corporate videos, event videography and music videos.
What do you need?
We need a graphic icon, logo for our video production company. It should be simple. It should be clean.
Who Is Your Audience?
We aim to appeal to people between 13 to 40 years of age.
Our mission statement: to document, praise and promote musicians, comedians and storytellers whose sounds, words and images can undoubtedly indulge our senses.
We also produce viral videos and commercials for small businesses and local entrepreneurs.
Requirements
We Like These Examples
"Yours Truly" has a cool and simple graphic logo: http://yourstru.ly
"Pitchfork" also has a neat logo: http://pitchfork.com
Same goes for "Spinner:" http://www.spinner.com
I once imagined a stylized, packaged present, for instance like this: http://www.hollins.edu/giving/images/pre...
We Absolutely Must Have
Our company is called "Simple Present." Other than text, more importantly we need a stand alone graphic icon / symbol, like in the sites mentioned above. Currently, we're using Cooper Black with all lower case letters, www.simplepresent.us
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Contract
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