• Award$300
  • Entries96
  • Creatives42

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LET ME TELL YOU ABOUT US:

We are a family business in Southern Maine - we've lobstered for decades and are finally bringing our business on the Web with the help of a small tech company called Shiny Heart Ventures (our daughter's company). Shiny Maine Lobster is a new company that will represent a unique type of personable yet professional family business.

HERE IS WHAT WE NEED:

We need a logo which will be used in the header of our website. Well need this logo to work on the website but will need high-resolution to use on packaging, promotional materials and merchandise.

While there are a number of sites on the Web which sell Maine lobster, they all appear to be very similar. We are looking for a creative new approach which represents Maine conservationism and lobstering but also helps to convey the mom and pop shop (personable) feel of Shiny Maine Lobster. "Earthy" might be a possible approach. We'd like to see some entries that take a more abstract approach and some that are illustrations (see designs we like, below). Simplicity is good. It should not look like every other Maine lobster website out there - nothing too traditional.

OUR TARGET AUDIENCE IS:

Upper income clients who will order lobsters to be shipped to their homes.This customer is probably going to spend around $100 or more on each order and we'd like to build a repeat customer base.

WE LIKE THESE DESIGNS:

We love the design & illustration on http://www.nudo-italia.com/

Also love the illustration done here if it were part of a logo (imagine all the little illustrations were lobsters, seaweed, buoys, traps, etc): http://www.flickr.com/photos/fotogrl05/4...

We're open to other ideas too.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

we DON'T want to see anything even remotely close to these:

http://www.lobsterfrommaine.com/

http://www.mainelobsterdirect.com/Catalo...

http://www.thelobsternet.com/?gclid=CKjV...

http://www.capmorrills.com/

http://www.sagamorelobster.com/

http://www.mainelobsterco.com/

http://www.luckycatchlobster.com/

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