Tell us what you need
What is the exact name you would like in your logo?
What are the top 3 things you would like to communicate through your logo?
Search Engine Marketing, Dot-Com Company, Modern Iconography, Tight Brand
What logo styles do you like (image + text, image only, text only, etc.)
The company name is a combination of Search + Earthlings=Searchlings, so we've explored the idea of using 'alien' iconography, spaceships, little green men, rockets, robots, antennae etc. The successful logo design needs to work both as a stand alone icon, and icon plus wordmark in several variations. Font treatments need to also be well considered, so the impact of custom typography is also important in our selection criteria. The icon image should be suitable for a square display as a mobile app chiclet icon.
Do you have any other info or links you want to share?
Searchlings is a company that specializes in Facebook, Google, YSM and Bing pay-per-click search marketing and account management. By studying peers in this space you will see common artistic direction amongst competing brands, and the wider community of dot-com start ups. Our goal is to have a logo that appears to be a leader amongst this community, and searchlings needs a highly visible icon, and word mark to 'cut through the noise'. We think the idea of alien-esqe imagery should provide a ton of inspiration for the creatives - I look forward to seeing all your great work!
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