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Creative Brief
Who are you?
Seadan is the company name. Our slogan is Simplify Your Life. We market products targeted at people looking to organize specific aspects of their life. For example we have a product to store all bagged tea in a pantry that is easily accessible and well organized that helps reduce clutter.
What do you need?
I need a logo for the company name Seadan that visually relays high end quality while appearing laid back in it's approach to simplicity. I would like the tag line Simplify Your Life to be included in some way. Color and font can be anything, but it must come across as professional and original. Any artwork could be included in the logo if you feel it helps create the feeling of simplicity.
Who Is Your Audience?
Affluent, well educated, suburban families that tend to be very active and need products to stay organized in every aspect of their lives. These people are busy and have many extracurricular activities. They need the impression of quality, trust and ingenuity. We provide the gift of time. Our products help you stay organized so you can spend more time enjoying life.
Requirements
We Like These Examples
Modern lettering and color contrast that really makes the logo stand out.
We Absolutely Must Have
I want to keep it simple and clean, not a lot of clutter. It must relay professionalism, comfort, simplicity and warmth.
Materials
Contract
Files
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