LET ME TELL YOU ABOUT US:
Schweitzer UMC is a 60 year old church in a suburban area. Church members equally represent every living generation. The church incorporates a both/and approach to tradition and modern worship.
HERE IS WHAT WE NEED:
We need a logo design that will be used for web site, business cards, stationary, signage on buildings/vehicles.
Logo should incorporate some aspect of a triangle representing the trinity.
The design should be crisp and classic, appealing to an audience in their 60s and in their 20s.
OUR TARGET AUDIENCE IS:
Our audience is a general population in a suburban setting. Average age is in the late thirties, all ages are represented.
WE LIKE THESE EXAMPLES:
Here is a list of 33 church logos that are all exceptional. Not all would work in our setting, but it gives you a feel for what we are looking for.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Logo must incorporate a triangle - ties to both the trinity and the architecture of our church.
Logo must work in full color and black/white.
Logo must work on both white and dark backgrounds in some format.
Glyph must be able to stand alone without the church name in various settings.
Glyph/logotype should have a horizontal orientation. Optional vertical/square placements desired, but not required.
Name of church should be presented on two lines:
A United Methodist Church
The A United Methodist Church line should be removable.
Most printed material from the church uses Helvetica as a standard type face [logo doesn't need to use it, but shouldn't compete with it]
Attached you will find a file that contains:
1. Our current logo [being replaced]
2. Our discipleship model logo [that will remain in use]
3. Concepts designers at the church have been using for logos [including our current favorite]
NOTE: We're not happy with any of the existing concepts for logos. Some are almost there, some are nowhere close. The file is included primarily to express the style we've been leaning towards. Creativity is encouraged.
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