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  • Creatives23

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Background

Industry

Cosmetics & Beauty

About Your Company

We are a full service nail salon and cosmetic microblading (cosmetic tatoos - Eyebrow, lips, etc). We are located close to a major University in Central Texas. We chose the name "EM" because in Vietnemese "EM" means "ME". We wanted our name to show the intersection of the Vietnemese culture with American and make it a personal connection. We serve primarilary women (90%+) with the majority being college age and young professional (20 to 40), but we serve any age woman or man that wants our service.

Execution

Logo Usage
  • Print

  • Signage

  • Screen / Digital

  • Clothing

Preferred Logo Style
  • Image + Text

Preferred Fonts
  • No Preference

Colors to Explore

Purple

Grey

Designer

Logo Text

EM Nails & beauty salon

Top 3 Things

Elegant, Asian (zen), sophisticated

Vision

I would love to incorporate some type of "mirror image" effect that shows the Vietnemese "EM" reflecting to the American "ME". Thereby showing the intersection of the two languages and the meaning of "EM" coming through clearly as being "ME". I am open to any design that expresses the name in a beautiful manner and communicates to our clients that we give attention to detail and provide excellent service. I have also thought of the idea of incorporating a swan into the logo since the swan is an elegant bird that could be represent our brand image.

Additional Info

https://youtu.be/sbk5I5fNjsg. This is a reference company in a noncompeting industry that embodies the corporate feel and look that I may incorporate into my company. Just to get you thinking. I am not trying to clone this companies look.

Materials

Contract
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