Real Estate & Construction
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Screen / Digital
Preferred Logo Style
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Here's more detail:
Do you have a specific idea in mind for your logo?
I'd like to use my sister's silhouette for the logo (see pictures that my mother took, hence the finger in one of the shots :/). I'm thinking it'll be a simple logo, just her silhouette with the name Kelly Kottage and location Lakeside, Michigan. Simple white background.
Here's the listing for the place to give you inspiration (www.airbnb.com/rooms/24694299).
The Butzow Bungalow
Sign should coordinate with Kelly Kottage, but does NOT need to match. Perhaps the name can be inside lake Michigan or Michigan outline? www.enchantedlearning.com/usa/states/michigan/outline/
(not sure I love that, feel a little played out, esp being in Michigan…)
Butzow Bungalow is our "main" house and will rarely be rented, but still want a sign so friends/guests know how to identify it.
Perhaps is could include an Established or Est. 2016 on the Butzow Bungalow sign?
Here's the inspiration for the interior: www.houseofjadeinteriorsblog.com/2016/03/centerville-residence-living-di...
Do you want to use existing brand colours or a particular range of colours? The color of both houses is Benjamin Moore Night Train (www.benjaminmoore.com/en-us/color-overview/find-your-color/color/1567/ni...). I'd like the sign's colors to coordinate with that color.
Are there any colors that you do not want to use? Not really, want it to be softer, but bold enough to be seen on a sign from the road when blow up a bit
Do you have a particular font you would like to use - or ones you definitely do not want to use? I don't really like swirly script.
What words should describe your logo? Contemporary, beachy, modern. Again, its a beach town - so think Lake Michigan, summer, but with a CB2/Serena&Lily/Schoolhouse Electric feel.
What message or emotion do you want your logo to portray? Nostalgia, relaxation, summer, quality
Does your logo have a tag line? Kelly Kottage is primary and location Lakeside, Michigan secondary
Is your tag line to appear with your logo on all of your branding? TBD, I'm not sure if I need the location on the larger property marking sign
Where will you logo be used (ie. Internet / print)? Internet, letterhead, and property marking sign
Think something like this, but white: www.etsy.com/listing/288313415/custom-outdoor-business-sign-and-yard?ga_...
What logos do you like and why? I like the idea of incorporating watercolor, I like more block fonts, but not art deco style.
Any other comments? I want a logo for my rental homes in Michigan - one is the main house (Butzow Bungalow) and the 2nd is the guest house (Kelly Kottage) named after my late sister.
Top 3 Things
Sophistication, relaxation, empathy
I do like watercolor logos, but not limited to that style. Also, the pictures of the silhouette are rough, please make a silhouette in that likeness/shape; a carbon copy is NOT required.