Rebranding For Tax Relief Company

LET ME TELL YOU ABOUT US:

Community Tax Relief (CTR) gives property tax loans to Texas residential and commercial property owners. We help residents and companies to avoid accruing interest, taxes, fees, and penalties on their delinquent property taxes. Our tax loans immediately pay off all delinquent property taxes, penalties, and interest. Our borrowers then repay their loan in affordable monthly payments over a period of years. CTR is designed to provide borrowers with an alternative to paying large lump-sum payments to their taxing authorities. CTR loans usually have substantially lower financing costs than those charged by the taxing authorities.

HERE IS WHAT WE NEED:

\We need a logo that will be versatile in all print production media and web applications. We are open to a full color logo, but also must translate well into a 2 color logo.

For the logo, we are looking for:

very appealing to female audience

not specific income or class range

secure, professional, warm

OUR TARGET AUDIENCE IS:

Our target audience are families. Most of the time the female in the household will call in to arrange the loan. We want to keep it female friendly.

We are also stepping into the commercial side of things, so it is important to find a balance between professional and soft

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

no clip art, no cheesy dollar signs

please look at current website (www.communitytaxrelief.com) on what NOT to do...we'll be re-branding all.