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Tell us what you need

What is the exact name you would like in your logo?

Serrano Team

What is your industry?

Real Estate and Construction

What are the top 3 things you would like to communicate through your logo?

Trust - Our team doesn't just believe in buying/selling our clients a home. We believe in maintaining a lasting relationship and providing an end to end service.

Different - We take a team approach to the sale of real estate. Members of our team have different backgrounds and experiences which helps provide a unique service that our clients enjoy.

Honesty - We share our experienced, unbiased view with our clients. The guidence we provide our clients helps them make decisions that are right for them.

What logo styles do you like (image + text, image only, text only, etc.)

We are looking for a logo that is the right combination of text + image. No outlines of skyline or houses. The logo will be used across our marketing collateral.

Do you have any other info or links you want to share?

Background: We are a professional multi-talented team servicing our clients throughout the buying and/or selling process. The team has an established 10 + year history in the Greater Boston real estate market and adding more clients primarily through referrals.

Design principals:

1. Professional
2. Simple, fresh and modern
3. Different/Stand out - We want to be perceived as a team that is leading and not following.

Target Audience:

Majority of our clients are young urban professionals that are moving, maybe for the first time, to the suburbs to raise a family.

Color Palette:

We are associated with Re/Max. To leverage the association, we'd like to incorporate blue as used in the Re/Max logo (although a different shade or hue is acceptable). We do NOT want to use red in our logo.



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