LET ME TELL YOU ABOUT US:
Our Company, iQuest, is currently a non-public investment company that invests in a diverse area of projects. Our portfolio includes several start-ups (microlending company, internet financial services company), some real estate projects (residential as well as commercial), renewable energy projects as well as stakes in auto dealerships and manufacturers of electronic communication systems. Our logo will be used in communication with 1) partners in our ventures, 2) employees and management of our portfolio companies, 3) companies such as consultants and developers that we hire to improve/develop our projects, 4)legal and government entities to which we present our projects/companies, 5)potential investors in our portfolio companies, and 6)potentially representatives of the media. The i can stand for Intelligence or Investment + Quest.
HERE IS WHAT WE NEED:
Our logo will be used in all of our corporate communication it will appear in electronic format as well as in all forms of printed formats such as letterheads, business cards, official business presentations etc.
OUR TARGET AUDIENCE IS:
Our audience includes mainly business partners, employees and companies that we hire to develop our projects and potentially the media for some of our more public investments. People we deal with employees of portfolio companies, business partners in our ventures, consultants and project developers, entrepreneurs looking for partnerships all look at the company in a respectful manner and expect a partnership/employment to help them further their business ventures and increase their profitability. What makes us different from the other companies is the relationships and experience we have developed over the years
WE LIKE THESE DESIGNS:
We would like to see designs that are simple, with no more than 2-3 colors (1 is also an option), with fonts that reflect the nature of our company as a responsible and determined investor, and a stable strategic partner. The logo can but does not have to include figures in addition to the text.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Our design must absolutely have our name as it is shown here iQuest with a non-capitalized i before the Capitalized Q of the word Quest. We don't like too many colors, complicated drawings, heavy bolds, underlining, and all caps; We won't like designs that do not reflect our image of a serious responsible investor that is aiming at developing profitable projects in a variety of sectors.
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