• Award$200
  • Entries137
  • Creatives40

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Business Info

Business Name

Foodbeast

What is the exact name you would like in your logo?

FOODBEAST

Target Audience

What is your industry?

blogging, publishing, media

Describe the target audience for your logo

Those obsessed with food along with the casual eater. A rather broad demographic, since food is a rather broad subject. We want people to think of food, and be hungry.

What are the top 3 things you would like to communicate through your logo?

fun, campy, knowledgable

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

We are big fans of the Netflix logo, and how its simplicity, yet boldness has become synonymous with a brand of technology. Also Facebook's logo for the same reasons, also their use of one and two simple colors to get a point across. Mashable.com and Google.com also have logo and branding we respect, and we consider ourselves in the same genre of web media. We're open to images in the logo, but text is priority.

What colors do you want to see in your logo?

Colors we are open to seeing:

#a03437
#d55e43
#e79b55
#139553

What colors do you NOT want to see in your logo?

blue, pink

Where will your logo be used (print, website, etc.)?

Big usage is on the website, but it will be used on stationary, business cards and banners and other print media.

Do you have other info or links you want to share?

Both sides of our current business cards. I like the warm colors being used, makes you think of a hamburger I believe:

http://foodbeast.com/content/wp-content/...

http://foodbeast.com/content/wp-content/...

Our current logo: http://foodbeast.com/content/wp-content/...

The only concept I like behind our current logo, is that it takes a serious approach with the tame "Food" font, but a rather animal-style approach to "BEAST". I would like something to convey that in the new logo, but less tacky and more original.

Our immediate future goals is to start providing food news technology and Smart Phone apps, so we need a slightly more tamed logo than what we have currently that works well if seen in different sizes.

Materials

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