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Tell us what you need

What is the exact name you would like in your logo?

Potential.ly

Do you have any other info or links you want to share?

- Potential.ly is an online service that helps you discover which of your friends are experts in any topic to help you get recommendations (i.e. unlocking the potential of your networks).

- Target audience are 20s - 40s and reasonably tech savvy users of social networking (i.e. >150 friends on FB)

- There's so much information trapped in the cloud around your friends and we're the business that makes sense of it, especially around interests/activities and travel.

What are the top 3 things you would like to communicate through your logo?

- Our vibe: open, simple, smart, friendly, trustworthy, familiar, efficient (just like your friends are).

- A sense of limitlessness: with the right friends and the right information, there's nothing you can't do.

- Unity: a network is only as powerful as the strength of its connections.

- Excitement: It's awesome what technology can help you discover and do. We're pumped about it, and we want our users to feel it too when they see our logo.

What logo styles do you like (image + text, image only, text only, etc.)

- Image and text since our concept and name is a bit abstract.

- Also, since we use the lesser known .ly suffix (and don't have the .com yet), perhaps we could turn this to our advantage by riffing off of the "dot" with a question mark or exclamation mark (or some other visual element), emphasizing the discovery and answers that you can get using our service (we feel that the dot will need to be highlighted in some way to keep users from automatically going to potentially.com right now).

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