LET ME TELL YOU ABOUT US:
We are a company contracted to train work dogs for Police and Military organizations. Training and/ or consultatations are conducted through seminars or contracted services. The training staff have worked together for over 15 years, and are all current law enforcement/ K-9 handlers, trainers and evaluators. The training covers all areas of topics/ tasks performed by work dogs and their handlers.
HERE IS WHAT WE NEED:
A logo was designed for the company that combined pencil art and vector based graphics. I liked it but soon found that it did not transfer well for the company web site and absolutely can't be embroidered for the company shirts. I am looking to simplify the current logo, making it readily recognizable, and easily utilized for print, web and embroidery.
OUR TARGET AUDIENCE IS:
Law enforcement, military handlers, and organizations.
WE LIKE THESE DESIGNS:
I like the colors in the current logo. Blue, Grey, Black. I prefer simple, clean deisgn. I feel that the current one is to "bulky". I would like to keep the badge and the dog, but I understand that I may need to lose one. If one must go, I would prefer to keep the dog, but convey a law enforcement feel in some way.
I have uploaded the current logo and the photo used to create it to give you an image of the work harness. Go to the web site to see additional photos
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
I would really like to keep the dog art, however it is too detailed for embroidery. I envision the outline of the same dog or another, but keep the work harness (conveys vision of a working dog) incorporating the current colors and a badge or a patch. I would like to condense the width of the current design, but not have it look too crowded. The font can be changed if need be. If you want to stray off this path with an original idea, go ahead. I can be swayed if it fits our needs.
I absolutely do not want clip art images, been there done that. We are professionals and we want to convey that image.
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