• Award$250
  • Entries60
  • Creatives24

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Background

Industry

Environmental

About Your Company

Our company 1Straw, provides a collapsible steel alternative to help solve the problem of 500 million plastic straws used daily in America. Our mission is twofold: to help be the solution of the alternative to the consumer, as well as contributing with ocean conservation efforts.

Execution

Logo Usage
  • Print

  • Screen / Digital

  • Clothing

Preferred Logo Style
  • Image + Text

Preferred Fonts
  • Block Serif

  • Mono

Colors to Explore

Aqua

Blue

Grey

Logo Text

1Straw

Top 3 Things

what the product is (straw), the cause associated with the product (minimizing single use plastic and ocean conservation), modern minimalistic and perhaps edgy image

Vision

We're here because we're open to suggestions. Our initial thought was to include (see photo attached) a silhouette of our specific straw design, a marine animal (turtle/whale or other animal attributed to ocean conservation or vastly affected by effects of plastic pollution) and the compny logo. We will definitely consider either a fine-tuned, similar rendition of what we've done with some alterations or a fresh spin on it while still communicating the important messages we want to communicate in a different but still modern, minimalistic and perhaps edgy way.

Additional Info

In case it helps, here is the link to see main competitor's brand, finalstraw.com.

Materials

Contract
Files

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Last updated 07/18/2018 2:40pm
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