• Award$300
  • Entries125
  • Creatives45

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Business Info

Business Name

Plant-Based People

What is the exact name you would like in your logo?

Plant-Based People

Target Audience

What is your industry?

Social networking and activism

Describe the target audience for your logo

Plant-Based People is a message board (old school yall!) for people who are interested in the ideas behind why people don't use animals. We have an nonhuman animal advocacy lean to our agenda but we welcome everybody who has an interest in the topic. Vegans and vegetarians make up most of our membership.

What are the top 3 things you would like to communicate through your logo?

1) The humanist motto: guided by reason, informed by science, inspired by art, motivated by compassion
2) Community, friendly, welcoming, nonjudgemental, sharing
3) Rational, reasonable, science-based, grounded, resource, education,

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Something iconic would be ideal to make it recognizable over social network outlets. Typographic treatment should be secondary. No typeface-only submissions please.

Will need to work in color as well as b&w.

See some of my past project awards to get an idea of what I favor.

What colors do you want to see in your logo?

No established palette has been determined.

What colors do you NOT want to see in your logo?

No established palette has been determined.

Where will your logo be used (print, website, etc.)?

Website header and Facebook share mostly. Possibly business cards, leaflets and posters.

Do you have other info or links you want to share?

Here are some quick idea fodder sketches:
http://www.plantbasedpeople.com/image_st...

Leaves forming a heart shape, inspiring a flowering thought (or maybe fruit?). Just some fodder, no specific elements are identified to be off-limits or necessary.

Materials

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