• Award$200
  • Entries38
  • Creatives7

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Background

Industry

Food & Beverage

About Your Company

Petrichor Brewing is a craft microbrewery in O'Fallon Missouri that specializes in American Ales, and simple local foods. We cater to customers that are looking for fresh, high quality craft beer and spirits. The name Petrichor means the pleasant smell that frequently accompanies the first rain after a long period of warm, dry weather. We associate the word Petrichor with the dry grain, and hops which when mixed with water produce the pleasant smell of beer brewing in the kettles. We are a family run operation that wants to be a part of the community and idenify with midwest values and heritage we grew up with.

Execution

Logo Usage
  • Signage

  • Print

  • Screen / Digital

  • Clothing

  • Outdoor

Preferred Logo Style
  • Image + Text

  • Image Only

Preferred Fonts
  • Sans-serif

  • Mono

Colors to Explore

Designer

Logo Text

Petrichor Brewing

Top 3 Things

1. Quality ingredients and products; 2. Incororate the meaning of the word petrichor visually to some extent; 3. Midwest values

Vision

It should be simple enough to use for signage, merchandise, and online applications. Grains, hops, rain/water/weather would be good to incorporate. Our business is supposed to reflect midwest values (hardwork, community, honesty)

Materials

Contract
Files

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