• Award$300
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LET ME TELL YOU ABOUT US:

Perspectives Coaching is an Australian based company recognised for its excellence in working in the areas of People Potential, Leadership and Change by providing specialised Executive coaching, leadership development and greater awareness of Emotional Intelligence for executives, individuals and business owners. We provide the tools, and strategies that help translate this knowledge into business and personal results.

Perspectives Coachings point of different is the quality of the programs we deliver and the results that our clients achieve. We only use highly trained and credentialed Counsellors, Coaches and Facilitators. We are innovative and unique in our design and delivery of our programs. We work to our clients specific objectives in order to ensure that we exceed their goals and outcomes.

Successes with our clients have enabled them to remain cutting edge. They are able to draw on the competitive business advantage gained from having people who are more empowered, autonomous, able to take the initiative, emotionally intelligent and ultimately more productive.

HERE IS WHAT WE NEED:

Our new logo is open to interpretation and only limited by your imagination. Currently our logo comprises of two circles making the ven diagram. The new logo for Perspectives Works must convey trust and competence. The logo needs to convey a fresh brand that is highly approachable. The logo must be simple, easy to read and clearly stand out from the crowd. Our current corporate colours are green, the PMS and CMYK colours for our logo are listed below. We expect the same colours to be used in any combination for the new logo, please note that we do not want any other colours to be used, except for white where appropriate.

Dominant Green - PMS: PANTONE 347 CVC (70%)

CMYK: C: 100 M: 0 Y: 79 K: 9

Mid Green - PMS: PANTONE 347 CVC (47%)

CMYK: C: 100 M: 0 Y: 79 K: 9

Light Green - PMS: PANTONE 347 CVC (47%) Opacity: 45%

CMYK: C: 100 M: 0 Y: 79 K: 9

The logo must include the words Perspectives Works, it will not have a tag line, summary line or any other text around the logo.The final design must have the company name Perspectives Works somewhere in the proximity to the logo. It must work in black and white, greyscale as well as colour and must be able to be read on a business card. It also needs to be scaled up to fit a website and promotional literature as well.

OUR TARGET AUDIENCE IS:

Our clientele are corporate organisations, ranging from mid to large companies. We also plan to expand into SME organisations next year. The target audience is both adult men and women in their late 20s to early 60s.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Our current corporate colours are green, the PMS and CMYK colours for our logo are listed below. We expect the same colours to be used in any combination for the new logo, please note that we do not want any other colours to be used, except for white where appropriate.

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