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LET ME TELL YOU ABOUT US:

The company name is 'A Winning Attitude', providing products and services to individuals and companies.

The core concept is to help people change their attitude to improve their lives, relationships, work, staff or business.

This is done by training and development one-to-one or in groups. Teaching people to change their lives and improve confidence, esteem, motivation, communication to lead a better, happier, profitable and SUCCESSFUL life !

Current website - awinningattitude.com

HERE IS WHAT WE NEED:

We need a professional logo to portray credibility and trust in our company. The key focus is on people, change, individuals and groups.

We would like an identifiable shape/image to be used as part of other designs, backgrounds and for brand recognition.

The logo will be used on various types of media - book covers, books spines, ebooks, mailers, website, email, stationery, posters, exhibit banners etc.

Preferably the logo should be landscape due to the length of the text and tagline, however if this is not a specific requirement.

Existing Book cover and website logos attached

Logo Text:

A Winning Attitude

Logo Tag/Strapline:

Character and Attitude Development

Fonts:

Free to explore any style

Buzzwords:

Attitude

Success

Kindness

Happiness

Morals

Values

Self Awareness

Personal development

Personal Confidence

Self Esteem/Belief/Motivation

Helping and Assisting others

Colour Scheme:

We have existing branding using a red, orange, yellow and white scheme (similar to book cover). We would ideally like to follow this, however if anyone can offer improved colours, feel free to explore this.

The logo should work on a white and dark background.

Tech Spec:

Suitable for web and print

Vector source and font files required

RGB colour format

OUR TARGET AUDIENCE IS:

15 - 50 yrs

Male and Female

Schools and Colleges

Network groups

Businesses Owners/Directors

Government and Training Organisation

Police and Service workers

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Don'ts:

Use common ideas of leaves, new shoots, trees, acorns and hands etc.

Materials

Contract
Files

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