LET ME TELL YOU ABOUT US:
We are a strategy consulting firm focusing on social media and web analytics consulting.
Pathos is one of the three modes of persuasion in rhetoric (along with ethos and logos). Pathos appeals to the audience's emotions. It is a part of Aristotle's philosophies in rhetoric.
HERE IS WHAT WE NEED:
A logo that looks clean and is friendly for web / print / random items and sponsorships.
OUR TARGET AUDIENCE IS:
40 - 60 year old C-level people in the US, we need to be seen as a trusted advisor.
WE LIKE THESE DESIGNS:
These websites are some that we are looking at.
Looking for a clean but web 2.0 feel.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Should be bright and bold. Potentially a font treatment and embellishment only.
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