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What is the exact name you would like in your logo?

Blackburd Pastries

What are the top 3 things you would like to communicate through your logo?

1. Refinement - I take a lot of pride in my work, and while a pastry may be "rustic" it should not look crappy or poorly made
2. Natural - ingredients, techniques, etc. I work with all-natural ingredients, no box mixes, nothing to do with molecular gastronomy
3. Modern - although I am a classically trained pastry chef, I like to keep things up to date with modern flavor combinations (i.e. savory ingredients in pastry) and techniques

What logo styles do you like (image + text, image only, text only, etc.)

Image + text. Burdman is my maiden name, hence Blackburd - and while I don't mind going with the obvious choice of a bird in the logo, I would like to stay away from the played-out images I see all of the time - on greeting cards, decorative pillows, etc. I like silhouettes, but again, not the same image I have seen a million times. Nothing cutesy.

Do you have any other info or links you want to share?

Blackburd Pastries is my company through which I cater desserts and specialty cakes, teach pastry classes, and consult for other companies. It is not a retail bakery. I want the logo to appeal both to women and men. Ideally, the logo will have 1 - 2 colors for website and business cards, but will easily be reproduced in 1 color for possible ink stamps on future packaging. The company is four years old, but I have not been working with a proper logo. The font I had been using for letterhead and company title on business cards is Snell Roundhand. The only color I do not like is orange.

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