LET ME TELL YOU ABOUT US:
We are an innovation consulting company. We help customers improve their innovation practices from the outside-in: integrating the insight of customers, lead users, external experts, communities and benchmark firms into the company.
HERE IS WHAT WE NEED:
A logo that reflects our approach to innovation: open, customer-centered, collaborative.
OUR TARGET AUDIENCE IS:
CEOs of Fortune 2000 companies and general managers of their operating divisions.
WE LIKE THESE DESIGNS:
Google: clean, bright, simple.
crowdSPRING logo: simple, memorable
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
I like the idea of a mobius strip: the inside and the outside are one and the same.
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