• Award$250
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Creative Brief

Who are you?

We are a mid-sized craft brewery, famous for making some of the best beers in the world. Our company was founded backstage at Grateful Dead concerts, where Jerry Garcia was one of the first fans of our now famous beers. We do absolutely everything possible to make the best beers in the world, while carefully considering the environment and our surroundings.

What do you need?

For the first time we will be hosting an Oktoberfest here on our company property in our hops field and we need a logo for the event. At the event we will be holding a glass blowing contest, where contestants compete for the best hand-blown beer stein.

The official title of our event will be:
Oktoberfest (Featuring the Ein Stein Design Competition)

Who Is Your Audience?

Local residents and those from the two nearby major metropolitan areas, as well as a handful of people from the glass blowing community. We expect to see a lot of tie-dyed shirts under folks Lederhosen.


We Absolutely Must Have

Oktoberfest themed colors (light blue and white checkered pattern)http://www.patriotic-flags.com/world/wes...

Beer Stein
any people in the illustration should have traditional Oktoberfest apparel (Lederhosen, Dirndl)
Hops and Barley are always good.

Wed Dont want to see:
No Busty Oktoberfest Girls were a classy joint!



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