Who are you?
We are a start-up company in the athletic apparel industry. We cater to youth athletes and athletic organizations by providing them semi-customizable apparel centered on sport-specific motivational designs and themes. Our approach is developing inspirational graphic designs, which embody the essence of athletic endeavors and incorporate team or organization-specific logos and names to make them unique. Words that best capture the essence of our designs are, win, team, persevere, dont quit, battle, fight, attitude, focus, and 100%.
What do you need?
We're looking for a company logo that best captures the essence of athletic motivation and inspiration. We like it to be simple, yet memorable. Nspire is the name of our company and wed like to see variations with and without the name captured within the logo. Additionally, wed like the N in the name to represent the notion of being part of a team, club, or organization; to represent being in.
Please show us your own creativity and don't follow each other. We will award the winning design on CS but we will consider buying 1-2 other entries as well. So your odds of winning or selling your design are increased.
Who Is Your Audience?
Our target audience is primarily youth athletes 10-18 years old (80% boys, 20% girls), however a secondary market of adult coaches, parents and siblings of all ages exists. The primary market is the serious and aspiring youth athlete that expresses his/her desire and participation in sport through clothing and desires to be identified through their athletic achievements. Their wardrobe is predominantly major sporting brand apparel (Nike, Reebok, Adidas, Under Armour, etc.) and is representative of their individual sporting endeavors. Baseball players wear baseball-theme shirts, football players wear football-theme shirts, etc. The secondary market of coaches, parents and siblings make up the primary support group for the youth athlete. They often purchase and wear apparel to express support for the youth athlete and or his/her team.
Given our audience, we're looking for a design that's simple, strong, clean, modern, and is applicable to all aspiring youth athletes (not specific to any particular sport).
We Like These Examples
We are looking for a iconic design that is simple, strong, clean, and modern. We're open to your idea and concept. You can try texturing, blends, fades, gradients, layering, distressing, reverse blocking, drop shadow, outline, and abstract elements.
STYLING: We tend to like clean designs rather than busy designs. Please DO NOT copy from others or use public photos.
Visit the sites below to see example designs we like.
We Absolutely Must Have
COLOR: We prefer a two-color design with variations of the following dark colors: black, blue, and gray. Feel free to use different shadings use white as appropriate. It must be designed so that it is visible if/when printed on any color of clothing yet does not distract when incorporated into a shirt design.
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