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LET ME TELL YOU ABOUT US:

We are a business focused on helping adult children with elderly parents find the right senior care solution for their loved one.

We love our name and current logo.

We are launching a new service, called SaferAging, that helps elderly people be able to live a longer, happier independent existence in their current apartment or house.

HERE IS WHAT WE NEED:

We want a new logo that complements our current logo (found at www.ourparents.com).

We like the stylized figures of people in the picture frame, and having one or both of them appear inside of a house would be great (perhaps sitting).

We want to convey a feeling of safety, security, happiness. This shouldn't look like a scary logo of a home security company (like those showing a shield) - that's too cold for us.

Our color pallet for the web pages we will use include #DDE1EA, #FAFAFD, #038DBE, #5AB7F2, #A5E7FD

We are including the EPS file of our current logo as an aid, but don't want that to be too much of a guideline. We want creative ideas.

OUR TARGET AUDIENCE IS:

Adult children with elderly parents.

We want to give them a feeling of trust, security, warmth.

WE LIKE THESE DESIGNS:

www.ourparents.com

WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:

Capitalize (or make larger) the "S" in safer and the "A" in Aging.

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