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Background

Industry

Retail

About Your company

We hand-make timeless jewellery with a contemporary and minimal twist in our seaside studio in Ireland. We retail mostly online and our target market is women between the ages of 25 - 45. Our new logo will be used on a brand new website, which has a sophisticated feel and offers pieces at our higher price point - many of which can be personalised with monograms or initials.

Execution

Logo Usage
  • Print

  • Screen / Digital

Preferred logo style
  • Image + Text

Preferred fonts
  • Serif

  • Script

Colors to explore

Grey

Designer

Logo text

Lulu + Belle

Top 3 things

Simplicity, Modern, Feminine

Vision

Our ideal logo will be simple and modern with memorable / strong typography. We are interested in a text logo for the words Lulu and Belle and an icon that possibly incorporates the L+B and can be used as a standalone component of the logo when needed. We would also consider a text only logo with distinct typography. The logo must look great as a square as it is usually used in a square profile. The logo must also be suitable for large scale printing as we will use it for printed banners and exhibition stand materials. We will use a dark grey as a theme colour on our website (#7c7273) and we also use blush pink as an accent colour (#e8d9d6). We are interested in keeping a dark grey colour for the logo. We use a metallic rose gold colour for printing on our packaging at present. We aren't interested in swirls, flowers, beads or clip art type images in our new logo as we want to have a clean, modern look while still appealing to women in our target group.

Additional Info

We need the the logo in vector format as it will be used for large scale formatting. If there is an icon and text component to the logo, we may need these as individual files also so that we can use them seperately when needed . We need the logo file as 'outline text' so that we can have a cliche created for printing on our packaging. We will upload some photos from our new lookbook which will feature on our website
Please see our current etsy shop for a feel for our jewellery style : http://etsy.me/1SPHR5C
We will also upload a file with some logo styles we like but we are very open minded and excited to see your interpretation for our new logo !

Materials

Contract
Files

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