About Your Company
Our organization has been a pioneer in the safety footwear business since 1854. Since 1955 our premiere brand TUFFKING has been manufacturing safety boots to protect firefighters, industrial workers, police brigades and combat boots to name a few. Our brand is targeted towards emergency services and tough industrial workers to protect the people that protect society.
Preferred Logo Style
Colors to Explore
Top 3 Things
Protection, Strength, Innovative
This brand represents heritage and innovation, but it also represents a certain cool factor. This brand should be appealing to trades, military and special forces personel. The primary target market has traditionally been firefighters and that is still the main market we cater to. I've attached a logo spec of something i've recently put together and is the direction I'd like to go. That being said, i'm open to interpretation as long as it is in-line with our target market FIREFIGHTERS.
This logo will be printed on our footwear, such as boots, shoes and trainers. Also on the shoe boxes and packaging material. It will also be used on apparel and clothing in the future. Our logo will also be used on our website and social media pages moving forward.