LET ME TELL YOU ABOUT US:
We are a luxury vehicle retailer in WA state. We started our family owned business 8 years ago. We used a simple logo of our name using "Harlow Solid Italic" font as our logo. While it has served us well, we really would like something more professional.
HERE IS WHAT WE NEED:
We need a logo that has our name "Archibald's". Due to the fact we have used the same font for our entire existence it may be wise to keep it in our new logo but we are open to any suggestions you as the experts have. The color we use is blue for all of our logo, signs, stationary, etc.. Please view our website at www.archibalds.net to get a feel for what we do. This logo will be used for clothing unless we really like it and then we will invest in new signs and stationary etc.
OUR TARGET AUDIENCE IS:
We sell primarily luxury and sport cars. Our audience is primarily adult affluents.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We need to have our name in the design, that is pretty much it. We really want something tasteful. We are not the typical used car dealer and don't do the flashy balloons signs etc. We are low key and like things neat.
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