LET ME TELL YOU ABOUT US:
Divcon Inc. (divconinc.com, we are just creating the webpage, the colors and fonts will be changed. Just use this as an information tool to let you know what we do), is a diversified construction company. We have been in business for over 13 years. Our market has drastically shifted due to the economy. We have always been DIVERSE in our services which is what has got us this far in such crazy market conditions. DIVCON = Diversified Construction Company
HERE IS WHAT WE NEED:
The word "construction" company is soooo generic. Many companies have a man with a hammer, a building in the background, hard hats etc!!! This is sooooo old skool. We need something that can create a "Brand" perhaps an ICON type design, IDK??? Something that shows us as being different, diverse in the services we offer and must STAND OUT! (branding again). This LOGO/BRAND needs to "Jump" out at our audience and they see it and automatically think of our company.
OUR TARGET AUDIENCE IS:
Our clients are multi-family housing (apartments), retail stores, commerical users (like banks, clothing stores, restaurants) etc. Right now our focus is on multifamily housing and commercial/retail tennants who wish to remodel their space or build new space before they move in.
WE LIKE THESE DESIGNS:
I am sorry. I have looked all over the internet and have not found anything in our industry that looks cool. Again, everyone has a building in the background or a hardhat or architectural plans. So generic and DOES NOT show originality! We are eccentric, off the wall, come in and take our clients to happy hour type of company. We are anything BUT normal. Nor do we want to be portrayed as such. We will be having a cold call campaign shortly. Which means that we will be in front of new potential clients. This is where the BRANDING must come into play. Our logo must stand out from 100's of others just visually at first, THEN they MAY call us if they like our service. We just wanna stand out.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
No construction equipment, tools, trucks, plans etc. Here are three points I will leave you with about our company, WE ARE A 1- Construction Company - 2- Diverse - 3- Original
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