• Award$250
  • Entries113
  • Creatives17

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LET ME TELL YOU ABOUT US:

This East village Asian takeout will serve up Chinese, Vietnamese, Thai, Indian, and everything else in between; with an excellent chef, operator and, of course, your design we will hopefully be the first of many. Our menu will be low in price points, but high in quality; offering local grown and organic products when possible. Several items will be cooked in a wok, the menu will also include a variety of rice dishes and small appetizers (rolls, dumplings, steamed buns, yam chips, etc).

HERE IS WHAT WE NEED:

A logo... to be used on our signage, menus, t-shirts, website and to-go containers... This logo should give the consumers the impression that we are expedient, unique, healthy and Asian.

A name... we are struggling with the following names: Wacky Wok, Bamboo Rickshaw, Rickshaw To Go, Rickshaw Truck, Pa na sia, panAsia Kitchen, PanAsian Wok...

Some thoughts that came to mind: wok character(s), a wok with a food character(s), a wok with chopstix character(s), and an expedient rickshaw carrying fresh vegetables.

OUR TARGET AUDIENCE IS:

Our target audience is our neighborhood, facing us are the low income households, one block east moderate income households; there is a police precinct nearby, and a energy power plant further north. We will be delivering within a 14 block radius.

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