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1.The client completed an interactive design brief.
- The brief is customized for each project category.
- The client specifies what they want (and don't want).
- Simple and proven process (takes just a few minutes).
2.Our über-talented designers created dozens of unique designs.
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We need a logo for www.MyClickMonitor.com.
My Click Monitor is a real-time traffic viewer for websites. Webmasters, bloggers, and marketers will use this tool to monitor the current activity on their website.
Our target market is small online businesses. We will have a free version and a "Pro" version for $20/year.
To get a better idea, check out another site we own, real-time-referrers.com. My Click Monitor will be similar, but much prettier. We are not interested in keeping ANY design elements from real-time-referrers, so please ignore that aspect of it.
The keys to our success are
1. Simplicity. This tool does one thing, and it does that one thing really well. Our site will be very simple, so much of the prettiness should be built into the logo. The logo will be the only significant graphic on the site.
2. Real-time. Google Web Analytics does far more than our tool, but ours is instant.
The logo should look professional, but not overly corporate looking. We want to be taken seriously, but we're not trying to be Microsoft. This is just a $20 tool that is incredibly easy to use, not a banking application!
Since the click monitoring business is all about hyperlinks, and most hyperlinks are still blue, we think blue might be the best dominant color. But we can be convinced otherwise, too.
We want the logo and tagline to say:
My Click Monitor
Real-time Traffic Viewer
The second line (above) is the tagline which should also appear in the logo.
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