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1.The client completed an interactive design brief.
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2.Our über-talented designers created dozens of unique designs.
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LET ME TELL YOU ABOUT US:
We have an existing product which is a mobile event guide application for various events. It's very cool and modern but we want to productise it more i.e. make it more packaged and enable us to sell it in a more turnkey manner. So , once the logo is designed we would want to extend this to slick PDF product sheets and powerpoint demos , offline media etc etc. But without the logo all of this is on hold.
HERE IS WHAT WE NEED:
We decided to call our product Mobiventa. The logo needs to be modern, slick (but not too 1980s!) and capable of working on big outside posters as well as a simplfied logo on a mobile screen.
OUR TARGET AUDIENCE IS:
Sporting audiences, film audiences, pioneer youth and early adopters as well as a slightly older demographic
WE LIKE THESE DESIGNS:
I like classic brand logos which are quite simple but I also like web 2.0 style slick brand logos.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Serif fonts are not really the thing for this...
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