What is the exact name you would like in your logo?
What is your industry?
Banking, Finance, Property Finance, Business Funding. Large project funding.
Describe the target audience for your logo
People looking for finance; Developers, Builders, business investors. Large investment projects.
What are the top 3 things you would like to communicate through your logo?
Strength. Stability. Integrity. Big business.
Millhouse, Inc. Limited is an expanding/growing business in the funds, invest-ment and asset management sectors in five continents.
The company is supported by a substantial equity from international markets.
The next 36 months will see substantial growth.
Millhouse Limited is a unique opportunity to invest in:
- a boutique funds management group with a strong sense of brand value;
- international scope and scale of operations;
- a dedicated and professional management team;
- a diversified group of companies with diverse income streams;
- a listed funds manager that has access to substantial equity capital.
The geographic and sector diversification provides Millhouse with a competitive edge.
Style and Concept
What logo styles do you like (text only, image only, text and image, etc.)?
The logo could play on the family name of Millhouse - eg imagery of a mill house, millstone, stone, strength, long standing. But dont let this restrict your creativity.
The client would like to use the family crest or portions of it.
See Millhouse Family Crest here www.atomicmarketing.comau/millhouse_crest.jpg
Re the Millhouse family crest:
I would like to see it modernised. The feathery outer removed. The lettering / font changed
You DO NOT HAVE TO use the crest - it is only a suggestion.
What colors do you want to see in your logo?
Traditional strength colours - preference for colours such as Oranges, Blues and reds. Maybe gold - gold is favoured in Asian countries
What colors do you NOT want to see in your logo?
Willing to look at alternatives - but try to avoid yellow, white, and probably softer pastels
Where will your logo be used (print, website, etc.)?
Website, letterhead, press releases, email signature. Possibility of outdoor signage
Do you have other info or links you want to share?
Vector EPS, and JPG files. We need to create printed Letterhead, With comp slips, business cards, and Fax letterhead. We also need file types for websites, virtual letterhead, email signatures.
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