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  • Creatives47

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Background

Industry

Automotive

About Your Company

-MEM is a boutique car dealership that is known for high end supercars and luxury vehicles.
-The founder is a british gentleman that provided service like an art curator meets personal stylist with the most positive, humble and gracious demeanor. He does not have customers rather relationships with his clients that become friends.
-He is the most stylish man in the city, coming from nothing in east london living his dream life curating his greatest passion cars.
-We really want to tie in the luxury style and experience of Miami meets Dubai combined with icon luxury fashion branding too with the new brand & dealership.
-Hubcaps to cufflinks we need the new symbol and branding to be able to translate from a business card to an accessory line for both cars and people.
-Clients are successful entrepreneurs, high net worth professionals, and asian mix.
-we have a new dealership launching/opening in september 2018 so the new brand is part of this.
-we want to use the new brand to develop a product line of car and fashion accessories
-we sponsor alot of events so the logo needs to be easy to print on signage, glassware, napkins and other promotional material.
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Execution

Logo Usage
  • Print

  • Screen / Digital

  • Clothing

  • Signage

  • Outdoor

Preferred Logo Style
  • Image + Text

Preferred Fonts
  • Sans-serif

  • Serif

  • Block Serif

  • Mono

Colors to Explore

Red

Grey

Logo Text

Mile's End Motors

Top 3 Things

unique, stylish, global, luxury, classy, modern, attention, fun, grabbing, european, sexy, androgynous, experiential, attractive

Vision

plain, clipart, too complicated, imbalanced, uninspiring, cheap

Materials

Contract
Files

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